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CERTIFICATE III IN TOURISM (SIT30107)
 
Implementation Plan

This qualification provides the skills and knowledge for an individual to be competent in a range of well-developed tourism sales, operational and tour delivery skills.

Work would be undertaken in an office environment where the planning of tourism products and services takes place, in the field where tourism products are delivered or a combination of both. The field includes any destination, local or regional area, tourist precinct, site, attraction or onboard form of transportation.

The qualification reflects the role of skilled operators who apply a broad range of competencies in a varied work context, using some discretion and judgement and relevant theoretical knowledge. They may provide technical advice and support to a team.

The qualification is suitable for an Australian apprenticeship pathway.

Job roles

Individuals with this qualification are able to work in multiple tourism industry sectors and
enterprise types. This qualification is very flexible and is designed to meet a broad range of
tourism industry needs. It recognises the diversity of tourism operations and the increasing
industry trend for operators to provide specialised tourism products. The types of enterprise to
which this qualification may apply include tour operators of any sort (e.g. coach, camping,
cruise boat, four-wheel drive or walking), attractions, cultural and heritage sites and any small
tourism business requiring multi-skilled employees.

Possible job titles include:
• guide and salesperson in an Indigenous cultural centre
• cellar door salesperson and guide in a winery
• attendant and guide in a museum
• attendant in an attraction or theme park
• senior ride operator in an attraction or theme park
• operations consultant for a tour operator
• reservation sales agent for a tour operator.

Note: the minimum age of enrolment for this course is 18 years of age.
 
15 units are required for the qualification.
SESSION 1 - TOURISM KNOWLEDGE
SITTIND001A (CORE) DEVELOP AND UPDATE TOURISM INDUSTRY KNOWLEDGE

This unit describes the performance outcomes, skills and knowledge required to develop and update knowledge of the tourism industry, including the role of different industry sectors and key legal and ethical issues that must be considered by tourism industry personnel in their daytoday work. This knowledge underpins effective performance in the tourism industry.

  • Seek information on the tourism industry.
  • Source and apply information on legal and ethical issues that impact on the tourism industry.
  • Update tourism industry knowledge.
 
SESSION 2 - WORK WITH OTHERS
SITXCOM001A (CORE) WORK WITH COLLEAGUES AND CUSTOMERS

This unit describes the performance outcomes, interpersonal, communication and customer service skills and knowledge required to work in the service industries. This is a core unit underpinning all other units involving interaction with colleagues and customers. Key required skills and knowledge for this role include meeting personal presentation standards, establishing rapport with customers, determining and addressing customer needs and expectations, dealing with complaints, working in teams and using appropriate communication techniques and mediums.

  • Communicate with customers.
  • Maintain personal presentation standards.
  • Provide service to colleagues and customers.
  • Respond to conflicts and customer complaints.
  • Work in a team.
 
SITXCOM002A (CORE) WORK IN A SOCIALLY DIVERSE ENVIRONMENT
This unit describes the performance outcomes, skills and knowledge required to be culturally aware when serving customers and working with colleagues from diverse backgrounds. It requires the ability to communicate with people of different social and cultural backgrounds with respect and sensitivity and address cross-cultural misunderstandings.
  • Communicate with customers and colleagues from diverse backgrounds.
  • Address cross-cultural misunderstandings.
 
SESSION 3- CONTINUOUS IMPROVEMENT
BSBMGT403A (ELECTIVE) IMPLEMENT CONTINUOUS IMPROVEMENT

This unit specifies the outcomes required to implement the organisation's continuous improvement systems and processes. Particular emphasis is on using systems and strategies to actively encourage the team to participate in the process, monitoring and reviewing performance, and identifying opportunities for further improvements.

  • Implement continuous improvement systems and processes.
  • Monitor and review performance.
  • Implement opportunities for further improvement.
 
SESSION 4 - COMMUNICATION
SITXCOM003A (ELECTIVE) DEAL WITH CONFLICT
This unit describes the performance outcomes, skills and knowledge required to resolve conflict situations with customers and colleagues. It also describes the resolution of escalated complaints. The unit covers the conflict resolution skills required to address conflicts that may arise in daytoday work situations. It does not cover formal negotiation, counselling or conducting mediation.
  • Identify conflict situations.
  • Resolve conflict situations.
  • Evaluate conflict situations.
SITXCOM004A (ELECTIVE) COMMUNICATE ON THE TELEPHONE

This unit describes the performance outcomes, skills and knowledge required to communicate effectively on the telephone. It requires the ability to make and receive calls, to take messages on behalf of other people and to use the main features of a telephone correctly.

  • Respond to incoming telephone calls.
  • Make telephone calls.
 
SESSION 5 - OH&S
SITXOHS001A (CORE) FOLLOW HEALTH, SAFETY AND SECURITY PROCEDURES

This unit describes the performance outcomes, skills and knowledge required to follow predetermined health, safety and security procedures. It requires the ability to incorporate safe work practices into all workplace activities and to participate in the organisation's OHS management practices. OHS legislation in all Australian States and Territories imposes obligations on employees to participate in the management of their own health and safety and that of their colleagues and anyone else in the workplace. They have a duty to cooperate with their employer's initiatives to ensure safety at work.

  • Follow workplace procedures for health, safety and security.
  • Follow procedures for emergency situations.
  • Participate in the organisation's OHS practices.
 
SESSION 6 - VISITOR INFORMATION/ MERCHANDISING
SITXCCS001A (CORE) PROVIDE VISITOR INFORMATION

This unit describes the performance outcomes, skills and knowledge required to provide visitors with general information about a local area.

  • Access and update visitor information.
  • Provide information.
  • Seek feedback on services.
 
SITXMER001A (ELECTIVE) MERCHANDISE PRODUCT

This unit describes the performance outcomes, skills and knowledge required to merchandise products within a retail store. It involves the arrangement and presentation of merchandise, setting up and maintaining displays and labelling and pricing stock.

  • Place and arrange merchandise.
  • Prepare display labels and tickets.
  • Place, arrange and display price labels and tickets.
  • Maintain displays.
  • Protect merchandise.
 
SESSION 7 - SALES
SITTTSL005A (ELECTIVE) SELL TOURISM PRODUCTS AND SERVICES

This unit describes the performance outcomes, skills and knowledge required to sell tourism services and products proactively in a range of industry contexts. It requires the ability to provide quality customer service while identifying specific customer needs, suggest a range of products to meet those needs, provide current and accurate product information and close the sale. The sale of some tourism products and services is subject to specific regulation under several federal and state or territory pieces of legislation.

  • Identify customer needs.
  • Suggest products to meet customer needs.
  • Provide product information and advice.
  • Follow up sales opportunities.
 
SITTTSL006A (ELECTIVE) PREPARE QUOTATIONS
This unit describes the performance outcomes, skills and knowledge required to calculate the costs of products and services accurately and to present quotations to customers. It requires the ability to provide quotations for products and services where some costing and pricing has already been undertaken in the product development phase.
  • Calculate costs of products and services.
  • Provide quotations to customer.
  • Update and amend quotations.
 
SESSION 8 - CUSTOMER SERVICE
SITXCCS002A (ELECTIVE) PROVIDE QUALITY CUSTOMER SERVICE

This unit describes the performance outcomes, skills and knowledge required to provide quality service to customers in a range of service industry workplaces. It requires the ability to determine and address diverse customer needs and expectations, ascertain changes in customer preferences, establish rapport, deal with complaints and difficult service situations, use opportunities for promoting and upselling, apply knowledge of protocol and ritual for particular types of industry sectors and organisations, and systematically manage a clientele through rewards systems, databases, etc.

  • Develop and maintain product, service and market knowledge.
  • Provide a quality service experience to customers.
  • Deal with complaints and difficult customer service situations.
  • Manage and use information about clients and customers.
 
SESSION 9 - SALES
BSBSLS303A (ELECTIVE) PRESENT A SALES SOLUTION

This unit covers presentation of a sales solution which responds to the specific buying needs of the client.

  • Prepare for presentation.
  • Present a sales solution.
  • Manage buyer resistance
 
BSBSLS304A (ELECTIVE) SECURE PROSPECT COMMITMENT

This unit covers the sales processes associated with securing prospect commitment to proceed with a sale.

  • Respond to buying signals.
  • Negotiate the sale.
  • Finalise the agreement
 
SESSION 10 - THE OFFICE
SITXADM001A (ELECTIVE) PERFORM OFFICE PROCEDURES

This unit describes the performance outcomes, skills and knowledge required to complete a range of routine office procedures and activities, including writing simple correspondence.

  • Process office documents.
  • Draft written communication.
  • Draft written communication.
 
 
 


   
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